Product Details Misc: Relieves & whitens. Clinically proven sensitivity relief. Superior stain removal (With regular brushing vs. non-whitening toothpaste). Maximum Strength (Maximum strength FDA allowed antisensitivity active ingredient). Where does sensitive tooth pain come from? Receding gums and damage to your enamel can expose thousands of microscopic channels which lead to your tooth's nerve center. When your teeth make contact with something hot, cold, or sweet, sensation are carried down these channels directly to the nerves, causing pain. Colgate Sensitive whitening is formulated for daily use. 24/7 sensitivity protection with twice daily brushing. Superior stain removal, helping to restore the natural whiteness of your teeth (With regular brushing vs. non-whitening toothpaste). How does Colgate Sensitive whitening work? Colgate Sensitive whitening contains potassium nitrate, clinically proven to soothe the nerves in exposed dentin. With regular use, it provides long-lasting sensitivity relief and removes surface stains to help keep teeth white and brighter (With regular brushing vs. non-whitening toothpaste). Gluten free. SmartLabel: App enabled scan for more information. Questions? 1-800-468-6502.
Indications Uses: Builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets or contact.Helps protect against cavities.
Directions Adults and Children 12 Years of Age and Older: Apply at least a 1-inch strip of the product onto a soft bristle toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (morning and evening) or as recommended by a dentist or physician. Make sure to brush all sensitive areas of the teeth.Children Under 12 Years: Consult a dentist or physician.
Warnings Warnings: When using this product: if pain/sensitivity still persists after 4 weeks of use, please visit your dentist. Stop use and ask a doctor if: Stope use and ask a dentist if the problem persists or worsens. Sensitive teeth may indicate a serious problem that may need prompt care by a dentist. Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.